Activities & Initiatives

Working for the betterment of the fraternity

Through professional programs, training initiatives, trade shows, networking and industry representation, the association advances the interests of Uttar Pradesh's travel trade.

Core Initiatives

What the association does

Structured programs and collective action that strengthen the travel trade across the state.

Training & Development

Training programs for staff, members and students in travel and tourism, building professional capability across the fraternity.

Trade Shows

Exhibitions and trade shows that bring together travel agents, tourism boards and industry partners to drive commerce.

Networking Activities

Fraternity-building events that foster relationships, knowledge sharing and collaboration among members.

Industry Representation

A unified voice engaging government and local authorities on policies impacting the tourism trade.

Seminars & Workshops

Educational seminars, workshops and study classes undertaken for tourism promotion and professional development.

Study Tours

Study tours organised for travel agents, tourism promotion agencies and travel writers to showcase destinations.

Guided By

The objects that shape our work

Every initiative of the association traces back to the formal objects enshrined in the Memorandum of Association.

01

Promote inbound and outbound tourism in Uttar Pradesh and safeguard the interests of persons engaged in travel and tourism.

02

Organise study tours for travel agents, tourism promotion agencies and travel writers.

03

Undertake tourism promotion through seminars, workshops, exhibitions, study classes, tours and publications.

04

Engage consultants for tourism promotion studies and research.

05

Undertake training programs for staff, members and students in travel and tourism.

06

Support national, cultural and social festivals conducive to tourism promotion.

07

Respond to government and local authority policies impacting the tourism trade.

08

Establish or affiliate with similar bodies, associations or companies in India and abroad.